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October 08, 2014

iPhone 6 Hype

I’m not sure if you noticed, but the new iPhone just came out. What?!?! You never heard of the iPhone. It’s only the same phone Apple been selling to millions for the past couple of years.

Seriously, the iPhone 6 “dropped” last month, and people are just eating it up. Yes, I’m an android user, so my opinion may be a bit biased.  For Apple to be a company based on innovative design, they sure are conservative of the design aspects of the phone. I understand the iPhone is easy to use and popular, but why is it so popular?  If you compare the specs for the iPhone 6 (2014) and the specs of a Nexus 4 (2012), they’re not so different. Well actually, they’re almost completely identical. To make matters worse is the price between the two. The Nexus 4 is $199 with no contract while the iPhone 6 is $649.


With that said, why are people so quick to covet this new (old) device? Would it not be better just to save money and get the older Nexus 4. I understand there is a preference of operating systems, but c’mon and extra $400 in your pocket would be pretty nice. Does Apple have mind control of the people that buy it? Is the iPhone really that easy to use? What is Apple really selling? I know iTunes isn’t that great downloading that U2 album to everyones iTunes and all that. The name. Apple is selling the lifestyle, the popularity, and acceptance to the community of having a iPhone. Also the camera. Not to get technical, but the iPhone camera does set a new standard for the other various smartphones out there.


We, as young people, are addicted to having the latest and greatest of almost anything. I’m guilty myself. Millennials and digital setters were raised to have high expectations to what technology brings. We are raised to think ahead and continue to innovate. This addiction to the innovation and creation of new technology is our social driving force. We want to to relate to whatever is new and socially accepted as “in”.

People even waited in long lines just to have a chance to spend their money to get the phone. The video below is just a bit of humor to how serious some of these people can really get.

Follow us at @myhealthimpact as we continue to discuss #techtalk that impacts health and health access.



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In Partnership with: Poole College of Management, College of Humanities and Social Sciences, National Science Foundation, Penn State

Any opinions, findings, and conclusions or recommendations expressed in this material are those of the author(s) and do not necessarily reflect the views of the National Science Foundation.
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